Louis Vuitton Files a WIPO Case For Domain Name

Louis Vuitton Moet Hennessy (LVMH), in particular Louis Vuitton Malletier, commonly known as Louis Vuitton or LV for short, recently filed a complaint with WIPO Arbitration and Mediation Center for the domain: go-vuitton.com

LV is a large international French fashion and luxury brand, with well know famous Trade Marks. Louis Vuitton specializes in leather handbags, shoes and accessories.

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What is Domain Tasting?

Domain Tasting is the practice of purchasing several
available domain names and then utilizing the five-day grace period to decide
which of the domains will be profitable to own and releasing those that are not
financially beneficial.

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Misspelt Domain Names

Mispelt Domain Names are growing in popularity, as domainers realize they can capitalize on people misspelling domain names when visiting websites. When typing a domain into the search bar a customer may skip letters, double letters, reverse letters or not know how to spell a certain domain name.  When an address is miss-typed the user may be redirected to the correct site, an advertising site, a completely incorrect site, or no site at all.

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Insure.com

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Insure.com has recently sold for whopping US$16 million recently! This is a huge increase from 2001 when it was sold for $1.6 million. Involved in the US$16 million transaction is the domain name and the website itself.

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Domain Name Front Running

Domain name front running is the act of a domain registrar using insider information to register certain domain names for the sole purpose of re-selling them or to earn profit.

Often front running is conducted via popular whois searches; where some whois websites can track what you look up. (NOTE: the Above whois does not log whois searches)

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Type in Traffic

Type in traffic is an example of direct navigation; it is defined as a visitor entering a keyword into the address bar of the web browser and then adding ‘.com’ or ‘.net’ (or any other code) to the end.

Internet users may choose to ‘type in’ their chosen term instead of following a hyperlink or searching the term via a search engine. For example if you wanted to purchase a mobile phone you may type ‘mobilephone.com’ into your address bar instead of searching a search engine for a ‘mobile phone’.

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Remember to renew your domain names…

or be prepared for a lot of grief!

If you let your domain expire it becomes available for other domainers to purchase. If another domainer purchases your domain you will no longer have access to that particular domain name.

Unfortunately we see this happen every single day, someone trying to get back a domain that they let expire or failed to renew in time, in some cases it can be from years ago.

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How much would you pay to own Toys.com?

toys-comlogo.jpgWe all know that a domain name is only worth what a buyer is willing to pay for it, but what if they are willing to pay over $5 million?

Toys.com was sold through Bankruptcy Auction for $5.1 million dollars in March this year. This places Toys.com at the number one spot in dnjournal.com’s highest reported domain sales, so far, for 2009.

The toys store Toy ‘R’ Us purchased the domain name knowing that it had a constant flow of traffic, perfect for their brands. The domain now provides links to Toy ‘R’ Us brands: Babies ‘R’ Us, eToys.com, Baby Universe.com and Toy ‘R’ Us.

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