Do you test your domains? On the surface a simple question, but I’ve been amazed over my years in the domain industry at some of the reactions and answers I receive to it. Often people get a look of disgust on their face as if I’d just said something vulgar and tell me that parking company X is the best and they have no need to test their domains elsewhere, or maybe they tested in the past with poor results and have no desire to test again.
In an industry that is so number and analytics driven, I find this difficult to understand. Perhaps it’s because I came into the industry with a marketing background and from early on, testing was just a part of the way we did things. Small or large something was picked to be tested no matter how good what we already had was working.
Above congratulates TRAFFIC for continuing their successful run bringing the domain industry together to meet with domain investors. TRAFFIC returns to Las Vegas May 29 …
On Saturday, February 23, I did a very crazy thing. I willingly jumped into 37’F water. They actually had to cut through the ice to create a place for us to jump. Why in the world would I do that you may ask, and I will tell you. It was for a very good cause. I participated in the Polar Plunge to support the Special Olympics of Colorado. I managed to raise over $900 in support, so there was no way I was going to let them down!
So what does that have to do with domaining?
1. A lot of people will tell you you’re crazy and try to talk you out of it. While I had a lot of support, I also had a lot of people telling me what I was doing was crazy or stupid and I shouldn’t move forward. Sound familiar? A lot of people view domaining as crazy, even a waste of time and money.
2. You need support. It’s hard to do anything alone, especially when you hear a lot of no’s, don’t do that, or it won’t work. Having someone cheering you on, to help you keep focused on the big picture is a huge asset. Every time I received a donation on my behalf for Special Olympics, it motivated me to keep trying. It’s the same for domaining. Whether you’re buying domains for flipping, long term investment, it’s easy to get disheartened when things don’t go your way. Having support will help keep you motivated when you most need it. 3. Believe in yourself. Some people will tell you it can’t be done simply because it hasn’t been done before. Others because they themselves have failed. If you believe it’s possible, don’t let them determine your fate. I knew I could make the plunge and I really wanted to support the Special Olympics. If you have done the research and you believe deep down that you’re making the right decision, believe yourself, not the cynics.
4. Know when to cut ties. While I won’t say that sometimes the naysayers are right, sometimes, you are going down a path that has a dead end, and it’s better to get out while you’re ahead. While I didn’t face the issue, not everyone can do the Polar Plunge. Health issues are a big factor. Don’t send yourself into ruin or to the grave trying to prove someone wrong. Sunk costs can be expensive, but there’s nothing you can do about it other than limit them from growing further.
5. Without some risk, there’s little reward. Everything in life is a balance of risk and reward. In some cases, the risks outweigh the rewards, sometimes, there is no risk, but also no reward. Investing in domains is the same. You are speculating on virtual real estate. Sometimes that will pay off, sometimes it won’t. And sometimes, no matter how crazy, it’s worth doing. Just like being sponsored to jump in to freezing cold water.
Above.com
along with partners, Rook Media and ParkingCrew, will give away 4,000 domains
to Webfest Global 2013 attendees.
This
unique promotion provides 400 attendees an opportunity to snag an account with
10 domains randomly selected from the daily drops that receive traffic and many
of which generate revenue. Some may even be worth thousands on the marketplace!
The 4,000 domains are registered with Above and through their Domain Investor
Platform have been tested and monetized through their promotion partners, Rook Media and ParkingCrew.
Many
parking companies claim to be the best, but without closely monitored testing,
some domains may not be parked at the provider that performs best for those
domains. Above.com’s Domain
Parking Manager, with its proprietary algorithm, automatically
identifies the best performing service for each domain using normalized
statistical information. Traffic is dynamically allocated to maximize the
parking revenues earned.
We are confident that you will see both the power and ease of use in our “Domain
Investor Platform”
Test our services FREE and keep the TEN
domains and their earnings!
To participate, get your Promo Card at the
Above.com booth while at Webfest.Limit one coupon per person.
We have now fully opened our Marketplace system for business, making the Above.com Marketplace the place to go to acquire or sell domains with traffic. …
Michael Cyger, the award winning blogger of the year in 2012 under the DomainSherpa.com banner, has posted an interview of Above.com’s Victor Pitts.
The interview will provide a good overview of the Above.com “Domain Investor Platform” and will explain why there are differences in Parking Company’s performance for any given domain name.
Enjoy the interview at http://www.domainsherpa.com/victor-pitts-abovecom-interview. If you have questions about the Domain Investor Platform or anything that you heard in this interview, let us know.
Do you test your domains? On the surface a simple question, but I’ve been amazed over my years in the domain industry at some of the reactions and answers I receive to it. Often people get a look of disgust on their face as if I’d just said something vulgar and tell me that parking company X is the best and they have no need to test their domains elsewhere, or maybe they tested in the past with poor results and have no desire to test again.
This
