Your nice domain is worth nothing

If you are a beginner in the fabulous world of domaining, be careful with what you buy. Your only goal should be to make a profit, that is to sell any domain you buy for more money you spent in the first place. Having a nice name does not do anything if there is no buyer for it. In that case, you are not a domainer anymore but merely a collector.


Let me take an example. The domain peace.com if it were available would probably get you excited. After all, it is short, easy to spell, easy to understand and full of wonderful meanings. But who is likely to buy such a name ? You could say “any NGO, a few governements, the UN and so on”. The truth is all those organisations do not buy domain names. Your only hope would be to sell to a collector, a philantropist or someone who wants to impress his wife.

Nice does not mean worthy. Do not buy nice domains, but buy marketable ones.

Share