Why would someone buy anyway ?

If, as a domainer, you want to focus on selling high priced domains, you need to remember why someone would want to buy such a name.

According to SmallBizTrends, there are only three reasons:

  • The impact of the instant online brand. The image associated with owning a premium domain is usually quite good and you get instant recognition.
  • Traffic from direct navigation. If someone types in “cakes” in the browser address bar, they will be automatically redirected to cakes.com .
  • SEO ranking. A domain name is usually seen by Google and the other engines as a good quality factor when ranking websites.

You need to communicate about those reasons if you want to make the most of your domains.

Via: http://smallbiztrends.com/2008/10/pay-thousands-domain-name.html

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